Left To Right | Sara Golan, Mano Los, Sandy Abbas, Roger Rojas, and Brian Kelly
Project Snapshot: The Link Broker Soirée
Event Name: Afternoon Soirée at The Link – Headshots, 3.5% Rates & Luxury Tour
Hosted By: Sandy Abbas & Sara Golan of The Sara Golan Team at SERHANT.
Date & Time: Friday, June 20, 2025 · 1:00–3:00 PM
Location: The Link Condominium, 310 West 52nd Street, New York, NY 10019
Property Spotlight: Unit 17A – $1.295M | 1 Bed · 1.5 Bath · ~800 Sq Ft | Sunlit corner unit with floor-to-ceiling windows and modern renovations
JFP Studios Role: Official Media Sponsor | Professional headshots provided to attending brokers | 22 luxury headshots delivered on-site
Objective: Elevate the broker open house experience by offering value-add branding assets, capturing content, and supporting real estate professionals in building market presence
How Headshots Became a Power Tool at a Luxury Condo Showcase in Hell’s Kitchen
In the heart of Hell’s Kitchen, on the 17th floor of The Link Condominium, a luxury listing transformed into more than a property tour—it became a masterclass in modern real estate branding.
Hosted by visionary real estate professionals Sandy Abbas and Sara Golan of The Sara Golan Team at SERHANT, the exclusive broker soirée drew in a curated circle of NYC’s top agents, turning an afternoon showing into a full-scale experience.
And JFP Studios was at the center of it - strategically, behind the lens.
Photo of Jose Abreu from Lumy Cleaning Services getting a Headshot at The Afternoon Soireé
A Listing With Style - and Strategy
The featured property Unit 17A: a sun-drenched, corner one-bedroom condo boasting floor-to-ceiling windows, three exposures, and sleek renovations.
Listed at $1,295,000, the nearly 800-square-foot residence exemplified luxury condo living in Manhattan.
But beyond its specs, the event offered brokers something even more valuable - tools to sell with confidence.
From a mortgage mini-masterclass with Roger Rojas (offering a striking 3.5% rate to qualified buyers) to elegant staging and prosecco networking, the showcase was engineered to equip brokers with knowledge, content, and confidence.
Photo of a guest getting food
The Media Sponsorship That Elevated the Experience
That’s where JFP Studios stepped in. As the event’s official media sponsor, Jordi-Lakeem Foster—aka “The Million Dollar Photographer” - offered complimentary professional headshots to all attendees. Not as a perk, but as a strategic asset.
“Giving real estate professionals the imagery to market themselves confidently isn’t just thoughtful - it’s smart business,” says Foster. “We gave them tools that help close deals.”
In total, 22 agents walked away with editorial-grade headshots that day—photographed in natural light, designed to reflect trust, sophistication, and polish.
The behind-the-scenes buzz was captured on video, with agents expressing excitement and appreciation, visibly energized by both the listing and the brand-building opportunity.
Candid photos of the Sponsors Networking With The Brokers
Visionaries Behind the Curtain
Sandy Abbas and Sara Golan were more than hosts—they were facilitators of a new kind of real estate collaboration. Their event didn’t just showcase a property; it showcased a system for brokerage success. They brought in complementary experts across law, finance, cleaning services, staging, and of course, media—to create a one-stop, relationship-driven platform.
In an industry where presentation matters as much as numbers, this event proved that when you blend luxury, expertise, and brand-building opportunities, you don’t just list a home—you light a movement.
Photo of The Sara Golan Team Getting Their Team Photo Done
About JFP Studios
Led by celebrity photographer and branding strategist Jordi-Lakeem Foster, JFP Studios specializes in high-impact visual storytelling for entrepreneurs, creatives, and real estate professionals. Known as “The Million Dollar Photographer,” Jordi’s work helps clients elevate their image - and their income.
Strategic Takeaways:
- Luxury real estate marketing is no longer just about square footage—it’s about strategic storytelling.
- Professional media partnerships (like JFP Studios) are value-multipliers at real estate events.
- Events like these give brokers what they truly need: brand visibility, expert community, and confidence.
FAQ
Who is the photographer behind the headshots at The Link’s $1.295M condo showcase in Hell’s Kitchen?
A.Branding photographer Jordi-Lakeem Foster of JFP Studios provided professional headshots for brokers during the exclusive open house at The Link Condominium. Known as “The Million Dollar Photographer,” Jordi specializes in luxury real estate branding and event photography in New York City.
How can I book professional headshots at my next broker open house or real estate event in NYC?
A.JFP Studios offers on-site luxury headshots and content creation for NYC real estate professionals and agencies. Whether you’re showcasing a Hell’s Kitchen condo or a new development, you can partner with JFP Studios to elevate your event experience. Contact JFP Studios below.
What makes headshots a valuable asset during luxury condo showings or broker events?
A.High-quality headshots at open houses offer brokers a branding advantage - they leave not just with listing insights but with elevated visuals that build client trust. At The Link, 22 agents walked away with premium images shot by JFP Studios, adding long-term value to a short-term event.
What property was featured during this real estate branding event at The Link in NYC?
A.The event highlighted Unit 17A at The Link, a luxury Hell’s Kitchen condo listed at $1.295M. The one-bedroom corner unit features floor-to-ceiling windows, three bright exposures, and modern renovations - perfectly staged for high-end buyers.
Can JFP Studios create video and photo content for real estate listings or broker events?
A.Yes, JFP Studios provides both photography and behind-the-scenes video content tailored for real estate marketing, including listing media, branding shoots, and live event coverage. Ideal for NYC agents looking to stand out in a competitive market.
